The Salvation Army may not be the first place you think of to associate in your mind with London fashion. But the store they run on Princess Street near Oxford Circus in the heart of London, offers such great deals, practically no one shopping there seems actually poor. Try this outlet any day of the week except Sundays. In keeping with the poverty theme, try Oxfam’s charity shop on Kingsland Road in Dalston. It’s the Walmart of antique London fashion, and it’s all packed into such a huge warehouse, you might need a map to get around. Fortunately, the choices in vintage London fashion on offer here make it worth your while taking the trouble to keep track of your bearings. Prices here start at less than five dollars, and there is every kind of vintage high-fashion on display.
If you ever wanted to visit a real London institution that hadn’t yet caught on with the tourists, shopping for vintage London fashion on Brick Lane has to be a real treat. This little treasure of a find is a whole street filled with stores that sell clothing from a bygone era – at prices that seem to belong to a vintage era themselves. Every day of the week, save for Saturdays, fashion fiends in on the secret, throng Brick Lane to find surprise deals on a variety of clothing from stores that line the whole street and provide an atmosphere like you never would expect.
There are even regular fairs for London fashion held at certain appointed places at regular intervals. Try the London Vintage Fashion Fair, one of the most popular monthly affairs of this kind around, at the Hammersmith town hall. You’ll find fashions here from 100 years ago and surprisingly, it isn’t difficult to find stuff in good condition. The location of the sale, the Hammersmith Town Hall on King Street is itself an antique place that makes the perfect backdrop to this wonderful institution.